M: +31621265426                        E: hein@vandenreek.com

FROM DREAM TO SHELF

Hein van den Reek
Chief Executive Dreamer

“Nothing happens until you dream first”

Passion
To help new- and existing entrepreneurs creating new ideas and markets with meaninful packaging and or products.

Title
Chief executive dreamer, because everything starts with imagination.

Job
In existing companies as a consultant.

· Supporting packaging- and business development projects. Work with product development, marketing and sales to create new concepts.Build teams and set a got to market strategy.

· Advice in packaging– and converting processes in board, paper, flexible packaging, wet– and dry moulding and other fibre based products.

· Act as a critical soundboard.

Job
At Start-ups as a business coach

· Understand the position and possibilities in the value chain.

· Understand how to connect with the right Brand Owners and OEMs.

· Improve the capabilities of start-ups in terms of business strategy, establishing partnerships and funding.

· Act as a critical soundboard.

Capabilities and background

· Driven entrepreneur who wants to change the values in the packaging industry by creating meaningful packaging.

· Large network at Brands Owners, OEMs, Converters and Advisors.

· Work from ideation, proof of concept, test run, industrial run, test markets, launch. Bridging knowledge from all the different disciplines involved.

· Making dreams come true. Develop business.

· Over 30 years of experience in sales & development management in the global packaging (material) industry. Leadership responsibilities for sales, business- and concept development and Brand Owner Consult departments. Discuss ideas on the floor and in the boardroom to get maximum input from all.

Former Positions

· Director Future Packaging at Holmen Iggesund Paperboard.

· Business Director Solutions at BillerudKorsnäs.

· Sales, marketing and development positions in the (rigid) plastic packaging industry.

· Sales, marketing and development positions in the flexible packaging industry.

 

I was allowed to help here ...

“Never stop dreaming”

Hein van den Reek                                 M +31 621 26 54 26
Business consultant                               E. Hein@vandenreek.com
Chief Executive Dreamer